Meet The Designer Making Couture Bridalwear Affordable


Choosing your wedding dress is unlike choosing any other dress. It is one of life’s most indulgent rites of passage, complexities of emotions surround this endeavour. Whilst each bride rekindles the princess inside her, the magic of this moment can be swiftly stripped away when she actually enters the wilderness of wedding dresses’ pricing. It’s not a secret that every girl dreams of having a luxurious princess dress for her wedding. However, often what ruins that dream is the price of the dress.

There is something magical in a couture dress by an experienced designer and every bride deserves a piece of the magic and attention for her special day. Fortunately, Bridal Couture has begun to follow the trend in the marketplace towards affordable luxury. Designers such as Lora Nova are paving the way into accessible couture for bridal-wear.

Lora, a successful NYC designer who has worked for some of fashion industry’s most prominent brands has recently launched her line of bridal-wear in London. Her high-end designer gowns create magic but don’t break your bank

“Pricing is an objective concept, value, on the other hand, is subjective. It is extremely essential to understand what a dream wedding dress is worth to a bride-to-be. People don’t invest in products, they invest in fulfilling their emotional needs,” says Lora Nova, “and I can not think of a piece of fashion that is meant to fulfill an emotional need more than a wedding gown”.

With its uniqueness, quality, and the “wow” factor, at a fair price, Lora Nova Bridal is part of a breed of young designers that are re-defining the fashion landscape of bridal couture. Visit her stand at the National Wedding Show in Excel, London, Birmingham, and Manchester, where you will be able to get a personalised experience of a made-to-measure or bespoke dress at a surprisingly affordable price.


WIN a £3,000 shopping spree at The National Wedding Show!

To celebrate The National Wedding Show Autumn 2018 season, we are delighted to announce an exciting competition for one lucky bride or groom to win a £3,000 shopping spree at the show!


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