Designed in the UK and made in ethical factories around the world every last detail is considered to offer uncompromised clothing to our customers at affordable prices. We offer unique and stylish collections from 0-14 years using premium fabrics, including fair-trade organic cottons and recycled polyesters. We believe being different is cool and strive to produce collections which enhance character and personality and exude happiness and joy.
Award-winning British heritage fashion brand for kids up to 12 years old. We value sustainability, trends & beautifully soft fabrics.